Advanced Typography - Final Compilation & Reflection
Advanced Typography / Bachelor of Design (Hons) in Creative Media / Taylor's University
Final Compilation & Reflection
TABLE OF CONTENT
INSTRUCTION
TASK 1
WEEK 1 - 4 (23.09.2025 - 14.10.2025)
Task 1 Exercise 1 Submission
1. Axial
Fig 1.1 Final Outcome Axial (07/10/2025, Week 3)
2. Radial
Fig 1.2 Final Outcome Radial (07/10/2025, Week 3)
3. Dilatational
Fig 1.3 Final Outcome Dilatational (07/10/2025, Week 3)
4. Random
Fig 1.9 Typographic System Without Grid (07/10/2025, Week 3)
Fig 1.10 Typographic System With Grid (07/10/2025, Week 3)
Task 1 Exercise 2 Submission
Fig 1.11 Final Outcome (07/10/2025, Week 3)
Fig 1.15 Butterfly Font Dissection Submission (14/10/2025, Week 4)
Fig 1.16 Poster Submission (14/10/2025, Week 4)
Fig 2.1 White wordmark on black background (28/10/2025, Week 6)
Fig 2.2 Black wordmark on white background (28/10/2025, Week 6)
Fig 2.4 Dark shade wordmark on the light shade background (28/10/2025, Week 6)
Fig 2.5 Light shade wordmark on the dark shade background (28/10/2025, Week 6)
Fig 2.6 TASK 2A PDF (28/10/2025, Week 6)
Task 2B Submission
Fig. 2.7 Collateral Outcome 1 (04/11/2025, Week 7)
Fig. 2.8 Collateral Outcome 2 (04/11/2025, Week 7)
Fig 2.9 Collateral Outcome 3 (04/11/2025, Week 7)
Fig. 2.10 ANIMATION GIF (04/11/2025, Week 7)
Instagram link: https://www.instagram.com/feli_x_cosm/
TASK 3
WEEK 8 - 12 (11.11.2025 - 09.12.2025)
Task 3 Submission
Link to font : https://drive.google.com/file/d/1OBgkeHqwNIgdzZQ8gT8y7fqPm2BMFTek/view?usp=drive_link
Fig 3.1 Finalized Uppercase Letterform (09/12/2025, Week 9)
Fig 3.2 Finalized Punctuations & Numerals (09/12/2025, Week 9)
Fig 3.3 Font presentation 1 (09/12/2025, Week 9)
Fig 3.5 Font presentation 3 (09/12/2025, Week 9)
Fig 3.7 Font presentation 5 (09/12/2025, Week 9)
Fig 3.8 Font application 1 (09/12/2025, Week 9)
Fig 3.9 Font application 2 (09/12/2025, Week 9)
Fig 3.10 Font application 3 (09/12/2025, Week 9)
Fig 3.12 Font application 5 (09/12/2025, Week 9)
Fig 3.13 PDF submission Task 3 (09/12/2025, Week 9)
Fig 3.14 PDF submission Task 3 (09/12/2025, Week 9)
REFLECTION
EXPERIENCES
From my experience, one of the most challenging part was unlearning the habit of treating typography as decoration. In advanced typography, every typographic choice like spacing, alignment, weight, and rhythm, all serves a functional purpose. Working with grids, kerning, tracking, and typographic hierarchy required patience and precision. This process trained me to slow down and critically think how text behaves within a layout rather than rushing toward a visually pleasing result.
OBSERVATIONS
Through observation, I noticed how subtle typographic adjustments can dramatically affect a design. Small changes in leading or letter spacing can show how comfortable a text felt to read, while hierarchy helped guide the reader’s attention naturally. I also observed how typography can communicates personality and emotion. A typeface can feel authoritative, playful, intimate, or cold depending on its structure and usage. These made me understand typography as a powerful tool when it comes to visual communication.
FINDINGS
I found out from this experience that advanced typography is deeply connected to empathy and intention. A successful typographic design includes the reader’s comfort, context, and emotional response. I learned that consistency are very important, but so is experimentation, like pushing boundaries carefully while still maintaining typographic principles. This balance between rules and creative freedom became a powerful key
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